{"id":3012,"date":"2024-12-03T11:00:00","date_gmt":"2024-12-03T14:00:00","guid":{"rendered":"http:\/\/ftuvz.unsl.edu.ar\/?p=3012"},"modified":"2025-10-31T09:12:02","modified_gmt":"2025-10-31T12:12:02","slug":"se-dictara-un-taller-de-marketing-para-emprendedores-de-turismo-rural-en-cortaderas","status":"publish","type":"post","link":"http:\/\/ftuvz.unsl.edu.ar\/index.php\/2024\/12\/03\/se-dictara-un-taller-de-marketing-para-emprendedores-de-turismo-rural-en-cortaderas\/","title":{"rendered":"Se dictar\u00e1 un Taller de Marketing para Emprendedores de Turismo Rural en Cortaderas"},"content":{"rendered":"\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><a href=\"http:\/\/ftuvz.unsl.edu.ar\/wp-content\/uploads\/2025\/10\/2394-Taller-Marketing-Rural-flyer.jpg\"><img decoding=\"async\" src=\"http:\/\/ftuvz.unsl.edu.ar\/wp-content\/uploads\/2025\/10\/2394-Taller-Marketing-Rural-flyer.jpg\" alt=\"\" class=\"wp-image-3013\" style=\"width:350px\"\/><\/a><\/figure>\n\n\n\n<p><strong>El pr\u00f3ximo jueves 5 de diciembre a las 17hs. en la localidad de Cortaderas, se realizar\u00e1 un Taller de Marketing para emprendedores de Turismo Rural denominado&nbsp;<em>\u201cFortalecimiento del emprendedor de turismo rural en base comunitaria del Paraje de Balcarce\u201d<\/em>.<\/strong><\/p>\n\n\n\n<p>El Taller se enmarca dentro del Proyecto de Extensi\u00f3n Universitaria (PEIS) de la Facultad de Turismo y Urbanismo (FTU) dependiente de la Universidad Nacional de San Luis (UNSL) dirigido por la Lic. Luc\u00eda Miranda e integrado por docentes, no docentes, estudiantes y vecinos de la localidad.<\/p>\n\n\n\n<p>Ser\u00e1 dictado por el Mgtr. Mart\u00edn Miguel, docente de la Facultad, y tiene como objetivo brindar herramientas de marketing espec\u00edficas para que los emprendedores locales, tales como propietarios de caba\u00f1as, hoster\u00edas, productores rurales, empresarios gastron\u00f3micos, artesanos y prestadores de servicios tur\u00edsticos, puedan potenciar sus proyectos.<\/p>\n\n\n\n<p>En un entorno que demanda cada vez m\u00e1s autenticidad y experiencias \u00fanicas, esta actividad busca fortalecer el ecosistema de turismo rural y promover la colaboraci\u00f3n entre los diversos actores. Durante su desarrollo, los participantes aprender\u00e1n estrategias de marketing que les permitir\u00e1n, no solo mejorar la promoci\u00f3n de sus servicios, sino tambi\u00e9n, desarrollar un enfoque integral y colaborativo. El turismo rural no solo se trata de ofrecer alojamiento o productos locales; es una oportunidad para fortalecer la identidad cultural, preservar el entorno natural y establecer una red de apoyo entre emprendedores.<\/p>\n\n\n\n<p>La FTU, a trav\u00e9s de este proyecto, destaca la importancia de estos talleres para consolidar un turismo que impulse la econom\u00eda local y en el que todos los actores se sientan parte de un sistema interconectado, un verdadero ecosistema donde el crecimiento de uno contribuye al \u00e9xito de todos.<\/p>\n\n\n\n<p>La entrada es libre y gratuita y cuenta con el auspicio de la Municipalidad de Cortaderas.<\/p>\n\n\n\n<p>Lugar: Restaurante \u201cDo\u00f1a Gabina\u201d, Ruta N\u00b01, Km.19,5 al frente del camping Municipal.<\/p>\n\n\n\n<p class=\"has-text-align-right\" style=\"font-size:15px\"><strong>Fuente: FTU<\/strong><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El pr\u00f3ximo jueves 5 de diciembre a las 17hs. en la localidad de Cortaderas, se realizar\u00e1 un Taller de Marketing [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3013,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":"","_links_to":"","_links_to_target":""},"categories":[6],"tags":[],"class_list":["post-3012","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-2024"],"rttpg_featured_image_url":{"full":["http:\/\/ftuvz.unsl.edu.ar\/wp-content\/uploads\/2025\/10\/2394-Taller-Marketing-Rural-flyer-e1761912686237.jpg",300,375,false],"landscape":["http:\/\/ftuvz.unsl.edu.ar\/wp-content\/uploads\/2025\/10\/2394-Taller-Marketing-Rural-flyer-e1761912686237.jpg",300,375,false],"portraits":["http:\/\/ftuvz.unsl.edu.ar\/wp-content\/uploads\/2025\/10\/2394-Taller-Marketing-Rural-flyer-e1761912686237.jpg",300,375,false],"thumbnail":["http:\/\/ftuvz.unsl.edu.ar\/wp-content\/uploads\/2025\/10\/2394-Taller-Marketing-Rural-flyer-150x150.jpg",150,150,true],"medium":["http:\/\/ftuvz.unsl.edu.ar\/wp-content\/uploads\/2025\/10\/2394-Taller-Marketing-Rural-flyer-240x300.jpg",240,300,true],"large":["http:\/\/ftuvz.unsl.edu.ar\/wp-content\/uploads\/2025\/10\/2394-Taller-Marketing-Rural-flyer-e1761912686237.jpg",300,375,false],"1536x1536":["http:\/\/ftuvz.unsl.edu.ar\/wp-content\/uploads\/2025\/10\/2394-Taller-Marketing-Rural-flyer-e1761912686237.jpg",300,375,false],"2048x2048":["http:\/\/ftuvz.unsl.edu.ar\/wp-content\/uploads\/2025\/10\/2394-Taller-Marketing-Rural-flyer-e1761912686237.jpg",300,375,false]},"rttpg_author":{"display_name":"ftu","author_link":"http:\/\/ftuvz.unsl.edu.ar\/index.php\/author\/ftu\/"},"rttpg_comment":0,"rttpg_category":"<a href=\"http:\/\/ftuvz.unsl.edu.ar\/index.php\/category\/noticias-2024\/\" rel=\"category tag\">noticias-2024<\/a>","rttpg_excerpt":"El pr\u00f3ximo jueves 5 de diciembre a las 17hs. en la localidad de Cortaderas, se realizar\u00e1 un Taller de Marketing [&hellip;]","_links":{"self":[{"href":"http:\/\/ftuvz.unsl.edu.ar\/index.php\/wp-json\/wp\/v2\/posts\/3012","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/ftuvz.unsl.edu.ar\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/ftuvz.unsl.edu.ar\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/ftuvz.unsl.edu.ar\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/ftuvz.unsl.edu.ar\/index.php\/wp-json\/wp\/v2\/comments?post=3012"}],"version-history":[{"count":1,"href":"http:\/\/ftuvz.unsl.edu.ar\/index.php\/wp-json\/wp\/v2\/posts\/3012\/revisions"}],"predecessor-version":[{"id":3014,"href":"http:\/\/ftuvz.unsl.edu.ar\/index.php\/wp-json\/wp\/v2\/posts\/3012\/revisions\/3014"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/ftuvz.unsl.edu.ar\/index.php\/wp-json\/wp\/v2\/media\/3013"}],"wp:attachment":[{"href":"http:\/\/ftuvz.unsl.edu.ar\/index.php\/wp-json\/wp\/v2\/media?parent=3012"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/ftuvz.unsl.edu.ar\/index.php\/wp-json\/wp\/v2\/categories?post=3012"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/ftuvz.unsl.edu.ar\/index.php\/wp-json\/wp\/v2\/tags?post=3012"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}